April’s Freemium SF Bay Area Meetup at Elance marked our Meetup’s first anniversary. Our moderator, Cynthia Typaldos of Kachingle, introduced speakers from Elance, engajer and Open Garden to nearly one hundred attendees. Freemium is still the rage, but discussion extends to other monetization strategies, pricing issues and business models. “How is anyone going to get somebody to pay?” is the central question. We seek the answers to this question and will follow them wherever they lead.
Freemium: Offers Should Avoid the “Ikea Problem”
This month our Meetup took place at NextSpace in San Francisco. Moderator Cynthia Typaldos of Kachingle introduced ninety attendees at the Freemium SF Bay Area Meetup to three more great speakers. » Read more
App/SaaS Monetization: Freemium, Premium, etc.: Elance, engajer, and Open Garden
About our Meetup | Freemium SF Bay Area
Cory Langner, Sr. Business Development Associate, Elance connects entrepreneurs, business owners and other professionals — some in the employ-ing and some in the employ-er position! Find out how they combine technology, business and marketing for all players’ success. Michael Castellano, Co-Founder and CEO engajer has one of the hottest video selling platforms around, increasing sales and decreasing costs (don’t we all want that?); and Micha Benoliel, Co-Founder & CEO, Open Garden allows users to share mobile Internet among all devices, something everyone needs in a multiple-gadget-driven world.
Freemium: Meetup March 14! App/SaaS Monetization — speakers from Strava, IVP, Medrio
Join Kachingle at NextSpace in San Francisco on March 14!
About our Meetup | Details & RSVP | Freemium SF Bay Area
Michael Horvath, CEO of Strava, heads up one of the hottest apps for athletes in the world. Jules Maltz, Partner at Institutional Venture Partners (IVP) is an expert on investment funding and Freemium; and Michael Farr of Medrio will talk about Medrio’s exciting developments for their apps in the clinical field.
Freemium: Hybrids like Kachingle will be needed! – Freemium Meetup February 2013
FreemiumSFBay: J. St. Peter, DELL, M. Wittstock, NewsiT and A.Dhir, PricewaterhouseCoopers
Jason St. Peter presented Dell’s $100M commitment to entrepreneurs through the Dell Innovators Credit Fund. Amit Dhir from PricewaterhouseCoopers explained software pricing methods, and Melinda Wittstock from NewsiT app monetization from the NewsiT perspective. Cynthia Typaldos, Founder of Kachingle explained bundling software apps and Kachingle’s micropayment system. A fifth presentation by Brian Anderson, a DELL Global Business Development Executive is not available on this video.
The Meetup was held at DELL Crossover Cafe on February 13, 2013 in Santa Clara.
Freemium: Think about the paying part first! – Freemium Meetup Feb 2013
At the February Freemium Meetup, Melinda Wittstock, the CEO and founder of NewsiT, gave her insights about Freemium as a Business Model. Melinda has always been intrigued by what makes freemium models work – or not. She shared her expertise and lessons learned at NewsiT with more than one hundred Meetup people gathered at Dell.
» Read more
Freemium Meetup Speakers’ Presentations – February 13, 2013
Our goal is to expand, illuminate, educate and foster relationships in the Freemium / Premium Marketing arena.
You can access the panelists’s presentations and full video from this Freemium SF Bay Area Meetup. Just click on the links to read or listen to anything, anytime.
A big thank you to our sponsors Dell and Intel!
Speaker:
- Cynthia Typaldos, Founder, Kachingle
- Jason St. Peter, Dell
- Brian Anderson, Dell
- Melinda Wittstock, NewsiT
- Amit Dhir, PwC » Read more
Freemium: Dell Innovators Credit Fund: Designed to help startups with credit, equipment & consultation
At the February Freemium Meetup Dell gave two very insightful presentations about entrepreneurial funding and SaaS integrations with Dell. Jason St. Peter spoke about the Dell Innovators Credit Fund and the benefits for entrepreneurs to participate. Brian Anderson gave his insights about SaaS and explained how to create and deploy successful go-to-market partner models.
“Freemium is a hybrid generated by today’s business world.” — Giacomo Balli in Interview with FreemiumSFBay
Giacomo Balli is an iOS entrepreneur and freelance developer. He has lots of experiences about Freemium in the mobile app space. Originally from Florence, Italy he recently relocated to San Francisco, CA.



